ASOS Backlash For Itemizing UK Dimension 10 As 'massive'

In HEALTH 73 views

ASOS and Pull & Bear have been criticised on social media for describing a pair of dimension 10 shorts as “massive”.

Twitter consumer Hollie posted a screenshot of the merchandise.

Since then, many individuals have left feedback together with: “No marvel ladies suppose they’re fats when a big is a dimension 10.”

ASOS has apologised for the itemizing of the merchandise and has referred to as it a “technical glitch”.

Since sharing the tweet, it is had greater than 2000 likes and has been shared almost 600 instances.

Most of the tweets tackle how sizing gadgets on this manner is harmful.

Some additionally present concern that any such sizing may promote a unfavourable notion of physique picture for ladies.

“I used to be dimension 10 as soon as in my life ever and it was after I was anorexic,” says Maeve McQuillan.

“Calling it ‘massive’ just isn’t good,” she provides.

Pull & Bear is owned by Spanish firm Inditex, who additionally run Zara, Bershka and Mango.

Maeve additionally tweets to say “In Zara, a 12 is an XL… it is simply not statistically correct.”

The dimensions information from the Pull & Bear web site matches up sizes XS-XL with European sizes however not UK ones.

It lists a ‘Massive’ right here as a EU 40, which in UK sizing could be a 14, not a 10.

The web model Glamorous makes use of sizes Small, Medium and Massive and lists them as a 10, 12 and 14 respectively.

Different shops Topshop, Fairly Little Factor and Boohoo checklist their shorts by gown dimension.

ASOS mentioned in a press release: “We’re actually sorry for the confusion brought on by the technical glitch, which meant sure Pull & Bear sizes weren’t represented correctly.

“This explicit model has now been mounted and again on-line.”

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